Singapore, 24 March 2022 – In Thailand, we are embarking on a major Asset Enhancement Initiative (AEI) of our Jungceylon retail complex in Patong, Phuket to increase the net lettable area with new-to-market concepts and a refreshed experiential trade mix. One of Phuket’s largest malls in the vibrant Patong neighbourhood, Jungceylon is preparing to undergo major renovation works from 2022 to 2023 to transform the mall into the 'Oasis of Patong'.

To be completed in phases, the first phase of the work is scheduled for completion in the fourth quarter of 2022. Through the revamp, Jungceylon will be a one-stop shopping paradise encompassing fresh and immersive concepts that will enhance the shopping experience in this lively and convenient locale.

Mr. Prawit Janyasitthikul, Chief Executive Officer of Phuket Square Co., Ltd., which manages Jungceylon, said, "Since opening its doors 15 years ago, Jungceylon has been a shopping and leisure landmark in Phuket.”

“As one of the first few retail malls to open in Phuket, Jungceylon has played a key role in modernising the Patong area. In pre-pandemic times, the mall welcomed over 17 million shoppers annually. This year, the company has prepared a major two-phase renovation plan throughout the shopping centre, covering ​​​​over 55 rai or approximately 200,000 square metres. In the first phase, the mall’s interior will undergo upgrading works at all the zones. The target reopening of the mall, following the completion of the first phase, is in the fourth quarter of 2022. For the second phase, works will be carried out to the external façade with the official opening slated for December 2023.”

Mr. Prawit added that the makeover of Jungceylon marks a significant asset enhancement initiative (AEI) since the mall opened in 2006.

Describing the new concept, he said, "With the revamp, we will transform Jungceylon into a shopping oasis in Patong. In line with our vision of introducing a new shopping experience in the heart of Patong, the mall’s interiors will be embraced by lush greenery, and shoppers will enjoy a relaxed, comfortable and fresh environment. Beautiful gardens and big fountains inside the shopping centre will harmoniously combine naturalness with architecture in the perfect form of a ‘Tropical Resort Mall’. The nature theme will cover four zones: The Jungle, The Bay, The Botanica, and The Garden, which will house new stores and services, including a cluster of fashion shops, family restaurants and spots for hangouts.”

New attractions will also be added to enliven the spaces. These include:

• LOVE EAT: This new restaurant zone is decorated in the style of a courthouse, blending nature and culture perfectly. Spanning an area of ​​​​over 3,000 square metres, it will introduce a unique "Digital Delicious" experience, where the real and the virtual worlds meet – a first in Thailand under the EAT & PLAY concept. Serving innovative digital dining experiences that combine the science of fine dining cooking with the art of technology beyond imagination and the technique of blending information from the real world and the virtual world, this Sensory Experience will showcase internationally recognised works across all dimensions.
• Digital Amusement: Spread across more than 2,000 square metres of space, this interactive digital show is the first in Thailand. It will convey experiences through mixed reality and virtual world technology. Visitors can experience the fun and excitement in digital art through different concepts in each exhibition area. For instance, at the Culture Zone, Thailand's traditions, arts and culture will be showcased in a unique digital light show. There will also be zones for Art, Fashion, Adventure, Games, and more.
• Tourist Service Centre: A new one-stop service centre for tourists, offering information and other services such as the booking of taxi services, airport shuttle bus, air ticket reservations, advance airline check-in, currency exchange services, mobile phone and internet SIM sales points, luggage storage services, and others.

With its plethora of offerings, we anticipate Jungceylon to become a must-visit shopping destination for both locals and tourists in the heart of Phuket.